Where SAP HANA and SAP HANA One Fits Into Modern Application Architecture
Cross posted from my blog at SAP Community Network: Yesterday Jeffrey Hammond, VP and Principal Analyst with Forrester, posted an excellent blog laying out a vision for modern custom enterprise...
View ArticleFor Fun: If IT Products Were Marketed Like Cereal & Offbeat Analogies for IT...
Found some pictures I made over the last couple of years as social media gags about the IT industry. If IT products were marketed like cereal: Some analogies for IT cloud strategies: If you have...
View ArticleHypocritical Innovators, Making Smartphones Smart, Salesforce Promises to be...
Some Good, Fast Reads From Last Week Greetings Geek Marketing readers. The last couple of weeks I have been pouring my heart into developing content for a few new initiatives I’m involved with. This...
View ArticleUnveiling A Longer Term Vision for SAP HANA One – New Article in SAP Insider
My latest article for SAP Insider, co-written with my developer colleagues, has just been posted. “SAP HANA One Illuminates new Possibilities” is a deeper dive into the subject of my blog “SAP HANA...
View ArticleWhy Promotion is Frequently Ignored in Marketing
There’s a song that I remember from my old Boy Scout Camp Songbook that we’d sing to the tune of Auld Lang Syne: The fish, it never cackles ’bout it’s million eggs or so, The hen is quite a different...
View ArticleOn Cloud Transformation vs. Disruption
Originally posted on Oct 22, 2013 at SAPHANA.com… In Silicon Valley, many of the start-ups birthed or relocated here are out to replace incumbent technology companies and disrupt entire industries....
View ArticleTry Out SAP HANA in a Big Data Scenario
Originally posted on SAPHANA.com on October 24, 2013… Just in time for SAP TechEd, I’m pleased to announce the public beta of the trial cloud for SAP HANA. Our first released scenario is SAP HANA One...
View ArticleSix Enterprise IT Buzzword Predictions for 2014
What new buzzwords will enterprise software marketers be adopting in 2014 to pollinate awareness and help our companies make honey? [PHOTO SOURCE] Used according to Creative Commons License. Just for...
View ArticleWhy I Joined Pivotal Software
Cross-posted from my first blog published on LinkedIn… Not only did I recently join Pivotal Software, I found my way into the swag closet… I’m proud to announce that I have joined the marketing team at...
View ArticleSAP SAPPHIRE NOW 2014 Kickoff Keynote – First Impressions
Bill McDermott, CEO of SAP intends to prove to SAP customers that SAP is now a “cloud company.” I must admit, it’s kind of strange not being part of the festivities in Orlando this week since I’m no...
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